ANALYTICS & MODELING

Catalist’s database holds the most comprehensive and accurate modeling suite available to the progressive community today. Our models and synthetic variables are extensively and successfully used across the community to inform program decisions. 

Catalist maintains the longest continually operating national voter file database outside of the major political parties, giving it unparalleled insight into voter behavior over time. Our infrastructure has been developed with longitudinal research in mind, leveraging the civic behavior, political attitudes, and issue preferences of individuals over time – even when they move across districts and states.

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VIRTUOUS CYCLE

On top of official sources, such as voter file and Census data, we leverage the power of client and partner inputs – including surveys, paid and field IDs, and more – to our modeling and analytics data. Our clients and partners decide which data to share with the community, feeding a constant cycle of cleaning and refining in our database. Contact data is used and verified, then new behavioral data is added to refine predictive models. These elements enable us to offer the most comprehensive and accurate modeling suite available to the progressive community today. 

BEHAVIOR MODELS

  • Partisanship & Ideology
  • Primary & General Vote Propensity
  • Ticket Splitter
  • Digital Messaging
  • Language
  • Media Consumption
  • Mail Readership

DEMOGRAPHIC MODELS

  • Age
  • Race (Including Multiracial)
  • Educational Attainment
  • Ethnicity
  • Household Income
  • Marital Status
  • Presence of Children
  • Religion

ISSUE-Specific MODELS

  • Anti-Deportation & Immigration
  • General Activism
  • Gun Control
  • Pro-Choice Policy
  • Union Support

DATA VISUALIZATION & REPORTING

Absentee Vote & Early Vote Returns

Catalist's AVEV data visualizations allow clients to analyze voting patterns by location, time and across demographic and behavioral categories.

VOTER REGISTRATION REPORTING

Catalist Voter Registration Reports help clients track registration efforts in real time. These reports automatically update as clients add new registration applications and as the underlying state-level voter files are updated.

CUSTOM RESEARCH AND ANALYSIS

The Catalist Data & Analytics teams offer a broad menu of research and strategic analysis for organizations, including custom reports and interactive dashboards.

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CUSTOM MODELING

For organizations interested in building their own models, Catalist's Analytics Exports provide access to hundreds of fields of commercial, behavioral, and modeled data. Our team of in-house modeling experts is available for consultation and collaboration as you find the best ways to use Catalist data to meet your needs. Catalist has worked with several partners to develop programmatic and predictive models.